Set the Plan. Shoot the Film. Share the Vision.
woman at computer
film slate
movie theater with text overlay
woman at computer
Step into executive power and prepare your project for production, investment, and creative control.
From Storyteller to Shot Caller
Where Storytelling Meets Strategy
Imagine...
The pride of running your own film set.
Your name at the top of the credits.
Your voice—clear, grounded, commanding the pitch.
You have the talent.
You have the vision.
But the write-and-wait cycle keeps you stuck, hoping for opportunities you’ve already earned.
If you feel it’s time—
time to stop dreaming and start moving with purpose…
This one decision shifts everything.
And no, it’s not writing another script.
It’s not another round of notes.
It’s not chasing approval or scraping together another entry fee.
It’s producing your film—with clarity, with confidence, and power to script your success.
Because the dream you hold is transformational.
And YES—it can fund your future.
IN JUST 5 DAYS.
Join the Executive Producer Lab
The live experience built to help you develop, fund, and lead your project from idea to income so you become the one calling the shots.
WHY THE LAB
Whether you're ready to become the executive producer, partner with one, or prepare your project for funding—this lab gives you the strategy, structure, and next steps to make it happen.
The Powerhouse Play...
The legends didn’t get lucky. They ran plays gatekeepers didn't want you to know. But I discovered their secret. And I'm sharing the same strategy...
Issa Rae
Leveraged to turn a web series into Insecure and build a media empire, Hoorae Media
Ryan Coogler
Produced Fruitvale Station and positioned himself for success with Creed, Black Panther and Sinners through his company, Proximity Media
Ava DuVernay
Executive Produced her debut and established her power in the industry with Array.
They didn’t wait. They built proof, shifted power and collected the profits.
These aren’t exceptions, they are repeatable frameworks you will learn to execute LIVE.
Breakthrough Blueprint
Your
Inside this proven system—used by professionals for over a decade to fund projects, attract collaborators, and launch successful film careers—you’ll discover how to either become the perfect executive producer for your film or build the project package EPs can’t wait to back.
Here’s what you’ll discover:
The complete PWR Producer Method to think like an EP from concept to camera so you can maximumize your ROI.
What makes a project package irresistible to funders, collaborators, and decision-makers (and how to develop your own)
The non-negotiable legal, logistical and budget foundations you can’t afford to miss (but most do)
Strategies executive producers use to build super crews that elevate the final film.
How to use your short film as a strategic asset that creates income, builds leverage, and accelerates your career.
How to show up, speak up, and link up like a shot caller to build your brand, connect with collaborators, and network in ways that move your project forward.
This isn’t fluff. The PWR Producer method is used to effectively:
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Craft a production-ready plan that earns trust and support
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Attract collaborators, funders, & executive producers
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Prepare for grant applications, pitching, and partnerships
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Go from one proof of concept to a brand that opens doors
All without the emotional rollercoaster of wasted time, overwhelm, or the frustration of trying to figure it out on your own—so you can finally move forward feeling confident and equipped, with a plan that actually works.
Creative Collaborators
Your
Our expert speakers are executive producers, creatives, and decision-makers who have funded projects, built teams, and brought projects to life from the ground up. They’re here to share real insights—not just tips—so you can gain clarity, grow your confidence, and move your project forward with purpose.
As you learn, you’ll also build meaningful relationships with collaborators and creative allies—people who understand your vision and want to see you win.
Chad Ayinde
Writer & Line Producer
Define Your Budget
Suzy Brack
SAG-AFTRA Actor &
Casting Director
Cast Pro Talent
Hex Hectic
Digital Design Expert
Visualize Your Story
TL Martin
Author/Podcaster/Speaker
Master Your Brand
And of course, you'll be working with me too!
I’ve produced more than 10 films, including award-winning shorts and a documentary. My work with A&E Networks helped sharpen my eye for stories that sell and resonate. I’ve also built filmmaking frameworks that guide new storytellers from stuck to red carpet-ready.
Along the way, I’ve judged grants, film festivals, and national pitch competitions. I’ve funded projects, built teams from the ground up, and helped creatives turn their scripts into strategic assets. This lab was developed from everything I’ve practiced, tested, and proven from the field and the front lines so you can sript your success, your way!
Eunice Shelley
Lead Production Mentor
No fluff or vague theory.
Just straight talk and strategy.
Receipts + Results
Real
Hear from Filmmakers Who Transformed Their Journey
"Eunice always shares so much. I learned that I could write well, fast and she helped me connect to so many opportunities."
Maame Addae
Award-winning Filmmaker
THE DAILY SLATE
Evening sessions, real-world lessons, and one unforgettable finale.
The Producer’s Lab is an immersive, hands-on experience for aspiring producers ready to make power moves.
All sessions are held in the evenings at a beautiful location in Perimeter, Atlanta—conveniently close to public transit, major expressways, and free secure parking.
Full location details & agenda are shared after purchase.
Here’s how the week flows:*
Day 1 – The Greenlight Game
Learn how indie development really works—and how to ensure your screenplay is prepared for production without pitfalls that can derail progress.
Day 2 – The Budget & The Blueprint
Create your project budget and schedule using proven tools and principles so you know how to plan smart, stay on track, and still dream big.
Day 3 – Talent & Team Talks
Discover how to confidently find, approach, negotiate, and hire the right cast and crew—without sacrificing quality.
Day 4 – Set Prep & Power Moves
From legal protection and risk management, to leadership on set, we’re covering the contracts, crew communication, and business skills that keep you legit.
Day 5 – Run the Show, Dodge the Drama
Master the art of on-set management and learn the most common (and costly) rookie mistakes before they wreck your shoot.
Day 6 – Big Screen Energy Brunch + Producer’s Seat Q&A**
Wrap the week in style with a private Producer's brunch, real talk about what comes next, and a no-holds-barred Q&A session where nothing is off the table.
*Light bites provided at all lab sessions.
**Saturday brunch included for Full Access Guests
Flip Script
the
Let's
Your STORY
Your POWER
Your MOVIE
You Walk Away With...
A Set-Ready Production Blueprint
Imagine the power of having everything in one place: your budget, schedule, legal docs, casting notes, crew contacts, and more. It’s your personalized production binder, aka the blueprint you’ll bring to set when it’s go time.
Connections that Support Your Vision
You’ll connect with like-minded writers, directors, and producers who get your story, your grind, and your goals. The relationships you build here could shape your next project—and fuel your journey long after the lab wraps.
Confidence to Step into the Industry on Your Terms
Say goodbye to self-doubt and “imposter syndrome." By the end of the Script to Set Producer’s Lab, you’ll have the confidence, tools, and mindset to move like a producer, lead your project with clarity, and transform your story into a movie—your way.
When you join The Executive Producer's Lab, you’re getting more than a workshop. You’re investing in a transformation.
Who This Is For
The Executive Producer’s Lab is specifically curated for creatives ready to lead stories they believe in and take control of what comes next whether you're looking to BECOME an executive producer, or have EPs fighting to fund your project.
Corporate Creative ready to bring your own story to life instead of building everyone else’s dream.
Visionary Writer tired of waiting for permission to tell powerful stories that celebrate your perspective.
First-Time Filmmakers excited to start with clarity and support so you get it right the first time.
The Multi-Hyphenate who needs to honor your talent and passion while creating a lane for you to align and thrive.
You’ve carried the vision long enough.
Let’s bring it to the big screen.
Don’t let another year pass waiting for permission. The Executive Producer’s Lab is here to help you take control—and make it real.
Limited spots available—save your seat and start creating the films you’ve always dreamed of.
Choose Your Experience
Every session, strategy, and tool is intentionally designed to help you build proof of concept, lead like an executive, and position your project for real opportunities.
You’ll get full access to the live lab, guest experts, Q&A sessions, industry-ready templates, replays, and a private producer community—because when it’s time to make strategic moves, you need more than inspiration. You need the full playbook.
Access & Perks | Full Access | Virtual Pass | Value |
|---|---|---|---|
5-Day Film Prodcuction Intensive | ✅ | ✅ | $497 |
Guest Instructor Insights | ✅ | ✅ | $147 |
Digital Production Playbook | ✅ | ✅ | $97 |
VIP Production Coach Support | ✅ | ❌ | $225 |
Big Energy Celebration Brunch w/Special Guest | ✅ | ❌ | $75 |
1st 10 Pages Script Review (post lab) | ✅ | ❌ | $147 |
Replay Pass | 30-Day | 7-Day | $97 |
Certificate of Completion | Printed | Digital | $17 |
Total Value | $1302 |
NOTE: Introductory Pricing Available For A Limited Time & Subject to Change Without Notice
ACCESS OPTIONS
Top-tier experience. Down-to-earth pricing. Because access shouldn’t be a barrier between you and your next power move.
IN-PERSON PASS
Immerse yourself LIVE and in-person with the full experience in Atlanta—the hub of independent film—where action-takers network, collaborate, tap into extra support, and unlock exclusive perks.
$325
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5-Day Shot Caller Film Production Lab
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Pre-recorded Guest Expert Sessions
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Producer’s Chair Q&A Sessions
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The Producer Playbook (plug & play templates)
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LIVE Coaching + Strategy Support
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30-Day Replay Pass
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Lite Bites & Daily Refreshments
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Big Screen Energy Brunch & Project Review
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1st 10 Pages Script Analysis
VIRTUAL PASS
Stream the core sessions from anywhere in the world and gain the insight to elevate your story.
$247
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5-Day Shot Caller Film Production Lab
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Pre-recorded Guest Expert Sessions
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Producer’s Chair Q&A Sessions
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The Producer Playbook (plug & play templates)
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LIVE Coaching + Strategy Support
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30-Day Replay Pass
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Script Analysis Discount Code
How I Got Here
I’m Eunice Smith-Shelley—writer/producer, founder of WordSmith Studios, and creator of Flip the Script and the PWR Filmmaker Framework.
I’ve produced award-winning films, developed TV pilots, secured funding and sponsorships, and worked with studios like A&E—all without film school or Hollywood connections.
But I didn’t start here.
I paused my passion to raise a family and build a stable career. When I came back, I knew I had talent, but I wasted time and money chasing the answers. I was looking for a roadmap but kept finding vauge theory. No one was giving me a clear path from script to screen.
So I created one.
Because let’s be real—this industry wasn’t built for us to win. They love our stories but rarely let us tell them. I built my career on the belief that creative autonomy is the key to prosperity—and now I teach other storytellers how to take control and create opportunities on their own terms.
The Script to Set Producer’s Lab is your next step if you’re ready to stop waiting and start making.
Let’s get to work.
